Tyro Payments
Tyro Payments is one of Australia’s leading business banking and payments providers, offering EFTPOS, banking and payment solutions to businesses across retail, hospitality and healthcare. What began as a challenger in the payments industry has grown into a nationally recognised ASX-listed bank serving thousands of Australian businesses.
Date posted
July 29, 2026
Company
Tyro
Their challenge for Proforce
Tyro had an innovative payment solution but faced the significant challenge of educating the Australian market, building trust with business owners and creating a national sales force capable of taking a new product to market. They required a scalable recruitment and training solution that could rapidly build high-performing sales teams while supporting continued business growth.
Who are Tyro?
Tyro Payments is one of Australia’s leading business banking and payments providers, offering EFTPOS, banking and payment solutions to businesses across retail, hospitality and healthcare. What began as a challenger in the payments industry has grown into a nationally recognised ASX-listed bank serving thousands of Australian businesses.
Corporate structure and scale
- ASX-listed Australian bank and payments provider.
- National sales teams servicing retail, hospitality and healthcare.
- Partnership supported by leaders including Garry Duursma, Andrew Rothwell and Jost Stollmann.
- 94 ProForce placements across graduate sales, Business Development Managers and senior commercial leadership roles.
- Sales capability expanded nationally as Tyro continued to scale.
What solution was built to address the issue?
ProForce designed a scalable graduate recruitment and commercial development program that enabled Tyro to rapidly build a high-performing national sales organisation. The solution combined large-scale graduate recruitment, structured onboarding, professional sales training and ongoing optimisation to create a sustainable pipeline of future sales leaders.
Week 1: Mass Recruitment Blitz
- High-volume graduate sourcing and screening.
- Assessment centres to identify top commercial talent.
- Interview coordination and offer management.
- Multiple graduates hired simultaneously to rapidly build the sales function.
Weeks 2–4: Core Onboarding & Module 1–2 Delivery
- Structured onboarding into Tyro’s products, systems and sales processes.
- Delivery of ProForce’s foundational sales training modules.
- Territory allocation, mentoring and coaching.
- Early customer engagement supported by experienced sales leaders.
Months 4–6: Optimisation & Target Attainment
- Ongoing coaching and performance reviews.
- Sales capability development through field mentoring.
- Progression of high performers into Business Development Manager and senior commercial roles.
- Continuous optimisation of sales activity, pipeline management and territory performance to achieve sustainable revenue growth.